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About DTM

DTM Werbung & EDV – Primera Europe – DTM Group

In more than 30 years from a garage company to a reliable partner and solution provider for specialty printing systems: Primera Technology Europe is now becoming DTM Print GmbH.

1986 – Foundation of DTM Werbung & EDV GmbH. Passion for computers and love for the Amiga characterized the first years of our company. At that time DTM dealt with graphics tablets, provided computer-aided services on customer request and soon became a dealer of branded PCs and Commodore Amiga computers with all accessories. A shop in Wiesbaden-Bierstadt as well as in the pedestrian zone in Wiesbaden-City were opened. New office buildings, warehouse and workshop were necessary, in order to make special orders possible, like the initial equipment of the computer infrastructure of the state capital Wiesbaden.

Through intensive contacts to manufacturers the assortment for Amiga customers could be extended very fast. Our still existing preference for special printers had its roots in 1992 when we became German distribution partner of the company Fargo Inc. for its ID-card printers and the at that time spectacular photo printers. New markets, now also for PC and Mac, were added and the targeted support of dealers and integrators made our company even more exciting.

2001 – Name change to Primera Europe GmbH. After the sale of the Fargo ID Card division in the USA, the Fargo spin-off became Primera Technology Inc. in 1998. DTM Werbung & EDV GmbH initially took over the exclusive distribution in Europe and became Primera Europe GmbH in 2001, now responsible for the distribution in the entire EMEA region. Over the years, the product portfolio was expanded from CD/DVD/BD duplication and printing systems to colour label printers and other special printing systems for industrial and medical applications.

The most famous products are:

  • Automated CD/DVD/BD duplicators and printers for optical media – Disc Publisher Series
  • Printers, presses, digital finisher and applicators for labels – LX-, CX-, FX- and AP-Series
  • Laser marking systems
  • Cassette and slide printer for laboratories – Signature-Series
  • The world’s lightest and smallest all-in-one mobile printer – Primera Trio®

With our passion for tailor-made solutions and many years of experience we became specialists for special niche products. Since 2013 we have been able to intensify our project business with well-known manufacturers such as Coca-Cola, Mars and L'Óreal.


DTM Group Building

DTM Group, Mainzer Strasse 131, 65187 Wiesbaden, Germany


2019 – Primera Technololgy Europe becomes DTM Print GmbH. With today meanwhile more than 40 employees, 1500 sqm in offices, workshop as well as the demo and training rooms and 1200 sqm storage space, the company is looking to the future with an expansion of it’s product and service portfolio.

To reflect this evolution we decided to give our original brand DTM a new look: DTM is the abbreviation for Data Technology Management – that is what we are still doing, passionately, individually and project-oriented for our customers. A better future is our passion. We have been developing individual solutions for printing and computers since 1986. In future, the DTM Group formally unites all of the group's subsidiaries together into a holding company under the header of DTM Holding GmbH. Primera Technology Europe becomes DTM Print GmbH.

Our company is still based in our home town: Wiesbaden is located in the middle of the Rhine-Main area, the largest transportation hub in Europe, and near Frankfurt with Europe's largest airport (cargo) and the Mainz container port.